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The Alvarez LJ60, Redefining the Travel Guitar

The Alvarez LJ60, Redefining the Travel Guitar

May 7, 2014

Ever since the invention of the travel guitar, musicians on-the-go have had to make a tough choice, sacrificing big sound...

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Master Luthier, Kazuo Yairi Dies Aged 81

Master Luthier, Kazuo Yairi Dies Aged 81

March 10, 2014

March 10th, 2014 ST. LOUIS, MISSOURI – It is with great sadness that St. Louis Music announces the death of Master...

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Alvarez ABT60 Goes Viral with Back to the Future Cover

Alvarez ABT60 Goes Viral with Back to the Future Cover

January 11, 2014

ST. LOUIS, MISSOURI – In the summer of 2013, Alvarez Guitars revamped their Youtube channel, creating “product featurettes” that included...

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Alvarez to Launch All New Masterworks Series at the NAMM Show – Booth 4000, Hall C

Alvarez to Launch All New Masterworks Series at the NAMM Show – Booth 4000, Hall C

January 6, 2014

ST. LOUIS, MISSOURI – This year at the NAMM Show, Alvarez will unveil its newly designed, all-solid wood Masterworks Series. ...

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Alvarez Masterworks MD70 – Product Featurette

Alvarez Masterworks MD70 – Product Featurette

September 16, 2013

Watch Gregory Johnson from Acoustic Labs put the Alvarez MD70 through it's paces in this product...

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Alvarez Expands Further Overseas with South African Distribution

Alvarez Expands Further Overseas with South African Distribution

September 14, 2013

ST. LOUIS, MISSOURI – Alvarez, maker of world-class guitars, continues to expand their global distribution by adding “Guitar Experience” in...

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